The Story of Stuff
We have a problem with stuff: we have too much of it, too much of it is toxic and we don’t share it very well. But that’s not the way things have to be.
That’s the challenge our founder Annie Leonard unpacked in her groundbreaking 2007 online documentary, “The Story of Stuff”, which unleashed a torrent of pent-up demand for honest conversation about our consumption-crazed culture. In the eight years since we released that first film, our nine award-winning animated movies have garnered more than 50 million online views around the world and encouraged viewers to support hundreds of environmental projects and campaigns with their time, energy and money.